About hobly

hobly is an AI and automation consulting firm built for SMEs and professionals. We believe AI should support people, not replace them. Our mission is to make advanced technology simple, affordable, and effective for smaller businesses who want to grow smarter and faster.

Our 6-Step AI Process

Adopting AI doesn’t have to be overwhelming. At Hobly, we use a simple 6-step process to help SMEs and professionals introduce AI and automation smoothly, with people at the centre of every step.

Discover

Understand your business goals and challenges

Assess

Review processes, data readiness, and opportunities.

Design

Map out AI and automation solutions tailored to your needs

Implement

Deploy tools and solutions with minimal disruption

Adopt

Integrate AI solutions tailored to your needs.

Optimise

Monitor, improve, and expand AI use for long-term growth

Our services

Hobly helps SMEs and professionals unlock smarter, faster, and more affordable growth with AI and automation consulting

AI & Automation Consulting

Identify opportunities to automate processes and reduce costs.

Process Optimisation

Analyse and improve how your business operates

Data Readiness & Strategy

Get your data organised and prepared for AI

Change & Adoption Support

Ensure your team embraces AI tools confidently

Join Our Consulting Community

Empower your growth with human-led AI support.

Client Feedback

Hear from our satisfied clients about their experiences.

Hobly transformed our approach to AI and automation.

James T.

Hablog Group Limited
London

The insights provided by Hobly were invaluable for our growth strategy, combining human expertise with AI solutions effectively.

Sarah L.

Flawless Horizon Limited,
Derby

★★★★★

★★★★★